STRATEGY AND PLANNING

Marketing programs can be costly and “winging it” can lead to serious failure. Having a strategic marketing plan lets you measure your results and adjust your actions to stay on course. We can help you build effective marketing strategies and plans.

Product/Service Positioning and Strategy
Lean Marketing
Customer, Market and Competitive Analysis
Go-to-Market Strategy and Planning
Growth Strategies
Start-up Positioning and Funding Support
Product & Services Portfolio Planning

SALES ENABLEMENT

Your sales force leads the charge, and anything you can do to help them be more effective will benefit the entire company. Providing Sales with insights into buyer motivations, organizational behavior, and territory activity can boost their results. And using lead nurturing can help create opportunities by increasing awareness and fostering relationships.

Lead Generation and Nurturing
Marketing Automation programs
Sales Tools

MESSAGING AND BRANDING

Your messaging and branding strategy ties all of your marketing activities together, making it easier to communicate consistently and effectively.

Message & Brand Development
Content Development Programs
Corporate & Product Launch
PR/AR/Social Media Strategy

PRESENTATION DESIGN

PowerPoint is the communications platform everybody loves to hate, yet it remains a crucial tool in nearly every company’s arsenal. We are experts at making effective PowerPoint and Keynote presentations. We can help make your next critical presentation work.

Presentation Design & Development
Graphics & Visuals
Content Development
Video & Motion Graphics

PRODUCT MANAGEMENT & MARKETING

Product management and product marketing aren’t just for the Fortune 500. Paying attention to product fundamentals can save time, money, and resources. We can help you review your product management and product marketing programs, and tune them to your needs.

Product positioning, pricing, distribution
Competitive Program Development and Execution
Product Lifecycle Management